A recent blog from the Met Office shows that the recorded rainfall in April was down by over 30% versus the normal level. England and Wales were the driest areas, whilst Scotland and Northern Ireland levels were closer to the norm.
Readers with a good memory may remember that this pattern was also experienced in the last two years. April 2020 and April 2021 were also very dry. So much for “April Showers”! Farmers, gardeners and leisure facilities across the UK will have been faced with the need to get out their hoses, pumps, sprinklers and other irrigation kit much earlier in the year again.
Of course, this means that their suppliers will have faced unseasonable demand for these products too and with the pressure on all supply chains experienced in the last few years, meeting that demand won’t have been easy.
To avoid missing out on these sales, resellers need to make sure they are prepared well in advance of anticipated seasonality and are buying from suppliers who can help when unexpected events arise. This applies not just to irrigation products in dry weather, but also to other climate related needs like alleviating flooding which can be required at almost any point in the year.
In addition to over 70 years’ experience in the hose market, Winster have long term supplier relationships and a 28,000 ft2 warehouse which means we can build stocks of core products well ahead of anticipated demand. We also work closely with our resellers to advise them on ranging and stock levels for their outlets.